BALL SPEED AND SPIN CONSISTENCY ARE THE KEY TO NEW CALLAWAY APEX AI200 AND AI300 LINES

A blend of power and feel—that’s the key behind Callaway’s Ai200 and Ai300 lines of irons.

Easy distance and great forgiveness. That’s what Callaway’s new Apex Ai line brings as it introduces a distance player’s iron and a game improvement option. The Ai200 is Callaway’s most complete player’s distance iron to date with the Ai300 being Callaway’s most complete game improvement alternative. Both the Ai200 and Ai300 irons are constructed with a unique blend of power and feel that sets them apart for Callaway’s iron options. The Ti-Fusion lineup focuses on the aspect of feel, utilizing a blend of advanced materials to achieve an unimaginable feel. “This is the most advanced iron we have ever made, and I think when you are able to have a product that feels and performs from a consistency standpoint like a one-piece iron, but it has the ball speed and distance like a multi-piece, I mean that is kind of the ‘home run’ or ‘holy grail’ of irons,” says Zack Oakley, Senior Product Marketing Manager at Callaway.

Apex Ai200 & Ai300 Irons: Tour Level Feel

The Basics

The fully forged Ai200 lineup portrays both a premium look and feel. A high-strength steel face coupled with a soft forged carbon steel body delivers a tour-level sound and pure feel, swing after swing. You will quickly notice that Callaway’s advanced forged construction and premium design will captivate you more than ever before.

The elegant Ai300 cavity-back design presents a slightly larger profile that partners performance with forgiveness, resulting in the most complete game-improvement iron on the market.

Optimized Flight and Forgiveness

With a strategically positioned metal injection molding weight, the center of gravity is optimized, ensuring prime mid-launch windows. Moreover, Callaway’s Dynamic Sole Design provides enhanced turf interaction, ensuring more forgiveness through the turf on impact.

Ai200 Attributes

Utilizes a forged 455 face to deliver outstanding power across the club face. With a slightly compact profile, hollow-body construction, thinner topline, and thinner sole width the Ai200 has a premier look.

Ai300 Attributes

Like the Ai200, the Ai300 utilizes a forged 455 face to create outstanding power. With a cavity-back construction, thicker topline, and thicker sole width, the Ai300 has a much more forgiving profile and a higher launch angle.

Key Tech

Callaway’s industry-leading Ai smart face technology combines real golfer swing data with artificial intelligence to achieve incredible consistent ball speed, spin, and dispersion. Implementation of Ai smart face technology into the Apex lineup has generated performance that stands alone.

Are they for me?

Looking for more distance without sacrificing feel? That’s the sweet spot of the Ai200 lineup, which is constructed for the player who doesn’t want to lose distance as they get older. Distance player irons have been a source of significant growth in recent years, and the Ai200 continues that trend.

If you’re a mid to higher handicap golfer, the Ai300 lineup was developed for the player who wants long distance, high launch, and forgiveness without giving up club feel and consistency.

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