With Earth Day around the corner, some of the biggest brands in golf have continued their commitment to the environment and are releasing products that are not only high performing but sustainable, too.
When you think brands like Nike, adidas, Puma, and 2UNDR (a Canadian company based out of Vancouver) you already likely think performance and high-quality gear for athletes. But thanks to leaning into environmental stability, you can feel good about the products you’re buying, too.
adidas Primegreen
adidas’ Primegreen line of gear stems from a 2018 pledge from the brand that stated it would use only recycled polyester for all its shoes and clothing by 2024. Primeblue and Primegreen are two new fabrics that are made from 100 percent recycled polyester. Its goal last year was to make sure that at least half of the polyester used by the brand came from recycled sources and for 2021 it’s working with its sports partners in the United States to make uniforms for teams out of more recycled materials.
By 2050 adidas is hoping to achieve climate neutrality. Primeblue contains a fabric made from plastic waste from the sea called Parley Ocean Plastic while Primegreen is a fabric that contains no newly-created plastics. The introduction of the new fabrics come as part of adidas’ recycled loop strategy.
“We believe that through sport we have the power to change lives, and we are dedicated to creating that change. Since 1998, we’ve been developing and introducing innovations to end plastic waste,” said James Carnes, adidas’ vice president of brand strategy.
Nike
Nike’s Victory collection is made with 100 percent recycled polyester fibres while the trims (like the buttons) on the shirts are all sustainable, while the women’s club skirt is made from more than 80 percent recycled polyester fibres as well.
Nike’s Move to Zero program has a laser-like focus on choosing sustainable materials as they account for more than 70 percent of a product’s environmental footprint. By reusing existing materials Nike has the opportunity to “significantly” reduce its emissions.
Some more examples of the massive sport’s brands efforts with sustainability include via its Nike Air soles – which, since 2008, have been composed of at least 50 percent recycled manufacturing waste. Nike’s AirMI facilities in North America are also powered by 100 percent renewable wind energy. “Light on your feet. Light on waste,” Nike said. The brand said 100 percent of the cotton it’s using across the entire product line is certified organic.
PUMA First Mile
First Mile is Puma’s sustainability effort that’s focused on strengthening economies in Taiwan, Honduras, and Haiti. By collecting plastic bottles Puma has helped to create sustainable jobs and reduce environmental waste. Each of the bottles collected is then shredded and cleaned and turned into yarn.
2UNDR
Finally, Eco Shift, from Canada’s 2UNDR, is made from Tencel fibres, manufactured from renewable resources, certified compostable and biodegradable, and made in an environmentally responsible production process. For now, 2UNDR offers caps and underwear made in the Eco Shift way.
No matter if you’re looking performance-first, you can also think planet-first.
Great blog guys, golf needs to go green.
I think you could add Reflo (reflo.com) to this list, Golf Punk recently said they were the greenest brand in golf!
Keep up the good work!
Rory