There’s a new player in town as TaylorMade expands its P700-series iron lineup with the introduction of the P790 and P730 irons. We caught up with Tomo Bystedt, TaylorMade’s Senior Director of Product Creation, to find out everything you need to know about the new P700-series iron lineup.
“The 790s are billed as the most complete player’s iron, where a forged iron meets maximum distance,” he says. The 730 and 790 irons (the number represents the size in millimeters) complete the forged series, sitting alongside the 770.
P790: A Forged Players Distance Iron
The P790s are irons for golfers seeking the forged look and feel of a players iron. In this instance, you are getting a hot iron with tons of tech to help you if you don’t always find the middle of the iron.
“The 790s are the first time we’ve really tried to get right up against the (coefficient of restitution) limit in a forged iron, while offering the look and feel players expect,” Bystedt explains.
Features & Benefits
One of the keys to the product is the use of SpeedFoam Technology, which is in the core of the iron and improves the sound and feel, while supporting the explosive face. The use of SpeedFoam allowed TaylorMade to develop “the thinnest player’s iron face we’ve ever created,” Bystedt adds.
The WrapFace construction creates a cut-thru Speed Pocket on the sole with extreme flexibility in the lower part of the clubface. This is what gives the 790s their flexibility and forgiveness that you see in a distance iron.
P790 also features an ultra-thin 1.75mm face thickness with re-engineered Inverted Cone Technology optimized for the slightly smaller face area.
The P790 is available now at Golf Town stores and golftown.com. Visit our website to find a TaylorMade Fitting Day event near you.
P730: For the Aspiring Tour Pro
Of course, if you’re interested in the irons Dustin Johnson, Justin Rose, and Rory McIlroy are playing, you’ll want to try the P730s. McIlroy has played a prototype of the club since switching to TaylorMade. Those clubs, Bystedt says, cost $15,000 to manufacture, and are stamped with “Rors Proto.”
“Justin is the main guy we use for feedback in shaping improvements,” Bystedt says.
Truthfully though, Bystedt says the blades only appeal to the best in the world. “We take our time with them because we only change every three or four years,” he says. “They are a tool for a craftsman who plays pro golf.”
The P730 hits stores November 1.